The annual Girl Scout cookie sale has officially begun, marking the start of a cherished tradition that brings joy to cookie lovers and valuable learning experiences to young entrepreneurs. Launched on Tuesday, the 2026 cookie sale introduces a new flavor alongside the beloved classics, providing an opportunity for Girl Scouts to hone essential skills in business and teamwork. This year, the new cookie flavor, called "Lemon Zest Crunch," boasts a refreshing citrus taste with a satisfying crunch, expanding the collection of favorite options such as Thin Mints, Samoas, and Tagalongs. The introduction of Lemon Zest Crunch reflects the Girl Scouts' commitment to innovation and their responsiveness to consumer preferences, particularly those seeking lighter, fruitier options. The new cookie has already generated buzz among both Girl Scouts and cookie enthusiasts, with many eager to try the latest addition. The cookie sales are not only about delicious treats; they also serve as a critical learning platform for the young participants. Each Girl Scout is encouraged to set personal goals and develop a wide range of skills, including financial literacy, marketing, and leadership. According to local troop leader, Sarah Thompson, "The cookie program is an incredible way for girls to learn about budgeting, goal setting, and teamwork. It's a hands-on experience that provides them with skills they will carry into adulthood." The sales typically run from January through April, allowing girls ample time to engage with their communities and promote their cookie offerings. Many troops host events, set up booths in local shops, and leverage social media to expand their reach. In an effort to adapt to changing consumer habits, this year’s program also emphasizes online sales, enabling customers to order cookies through an online platform. This shift not only caters to the growing demand for convenience but also allows girls to learn about e-commerce. Moreover, the funds raised from cookie sales play a vital role in supporting various troop activities and community projects. Each troop decides how to allocate their earnings, often funding outdoor adventures, community service projects, and educational workshops. This year, a portion of the sales will also go towards supporting local charities, emphasizing the Girl Scouts’ commitment to giving back to their communities. “Our girls are learning the importance of community service through these efforts,” said Thompson. “They are not just selling cookies; they are making a difference.” The cookie program has a rich history, dating back to 1917 when the first known Girl Scout cookie was sold in Oklahoma. Since then, it has evolved into a national phenomenon, with millions of boxes sold every year. The sale has adapted over the years to include gluten-free options and vegan choices, ensuring that the program remains inclusive and accessible to all cookie lovers. As the 2026 cookie season unfolds, many Girl Scouts are excited to share their experiences. Twelve-year-old Emily Martinez, a member of Troop 1234, expressed her enthusiasm, stating, "I love being able to meet new people and tell them about our cookies. It feels great to work with my friends and help our troop achieve our goals!" For Emily and her fellow scouts, the experience goes far beyond selling cookies; it’s about building friendships and learning valuable life lessons. In addition to the sales efforts, the Girl Scouts have implemented various promotional campaigns to engage the community. This year's theme, "Cookies for a Cause," encourages customers to donate cookies to local hospitals and shelters. This initiative not only helps those in need but also teaches the scouts about philanthropy and empathy. “It’s important for our girls to understand that what they do can have an impact on others,” said troop leader Thompson. As families gear up for the cookie season, local businesses are also getting involved. Many shops are offering incentives for customers who purchase Girl Scout cookies, creating a sense of community collaboration. The support from local businesses further reinforces the importance of community engagement and partnership. As the excitement builds around the new Lemon Zest Crunch cookie and the beloved classics, the 2026 Girl Scout cookie sale promises to be another successful season filled with learning, growth, and delicious treats. The enduring tradition not only satisfies sweet cravings but also empowers young girls to become confident leaders and active members of their communities. With every box sold, the Girl Scouts continue to make a significant impact, teaching invaluable lessons that extend far beyond the cookie box.